Design and validation of an effective model for evaluating the role of online advertising on the consumer purchasing decision process (Case study: Food chain stores in Guilan province)

Volume 14, Issue 9, September 2023, Pages 337-344

10.22075/ijnaa.2022.26638.3374

Reza Heidari Nejad; Sirus Fakhimi Azar; Morteza Mahmoudzadeh; Hossein Gharebiglo

• View Article
• PDF 658.62 K