Author = Mohammad Mohammadi
Number of Articles: 1

The effectiveness of Cialdini's principles on persuasion in digital marketing (A case study of Iran's furniture industry)

Volume 15, Issue 4, April 2024, Pages 135-148

10.22075/ijnaa.2023.30051.4322

Bahman Naruoei, Hossein Hakimpour, Mehdi Mahmoodzadeh Vashshan, Mohammad Mohammadi

International Journal of Nonlinear Analysis and Applications