International Journal of Nonlinear Analysis and Applications
Author = Hematabadi, Hamid Reza
Number of Articles: 1
Investigating and modeling the impact of online banking marketing interaction management (ORM) on the loyalty of electronic banking customers using structural equations and PLS partial least squares technique
Volume 15, Issue 11, November 2024, Pages 185-195
10.22075/ijnaa.2023.30999.4539
Hamid Reza Hematabadi; Hosein Hakimpour; Mehdi Mahmoodzadeh; Hamid Rezaeifar
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