Explaining mental accounting with tax attitudes regarding smartening the tax system

Volume 15, Issue 5, May 2024, Pages 77-90

10.22075/ijnaa.2023.30160.4351

Seyyed Shojauddin Hosseini Rad; Reza Fallah; Mahdi Maranjuri; Marzieh Ali Khani Kashkak

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Investigating the relationship between sales frameworks, mental accounting and the pattern of discounts provided by Domino's customers

Volume 15, Issue 5, May 2024, Pages 103-110

10.22075/ijnaa.2022.25740.3114

Masoud Taherinia; Fataneh Hematian

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Providing a behavioral model of mental accounting decision-making based on psychological components through data theory and meta-composition

Volume 14, Issue 1, January 2023, Pages 393-408

10.22075/ijnaa.2022.26189.3258

Mohsen Dadashi; Asgar Pakmaram; Nader Rezaei; Rasoul Abdi

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