Many developing and newly industrialized countries lack the technical and management capabilities to carry out large and/or complex infrastructure projects. Therefore, a series of initiatives related to international technology transfer (technology transfer) has been started in the construction industry and others as well, in an effort to speed up countries' infrastructural development, economy and living standards. However, these initiatives have not been transferred to increase immediate capabilities and competitiveness in companies of hosting companies, and this has led them to be dependent stably on foreign companies. The demand for high-quality and affordable buildings has increased along with the evolution of society. Construction companies have proved that an Industrial House-Building platform (IHB) strategy is an effective way to meet customers’ requirements. We decided to apply a managerial perspective and consider the IHB platform as a technical solution when considering technology transfer in a construction context. The IHB platform strategy can help companies overcome the uncertainties associated with the technology transfer process. In addition, the platform strategy help through the transferability of IHB to different markets, which in turn provides unique opportunities for companies from other fields to enter the construction market.